No man is an island. This is a saying that rings true even up to this day. It can have an impact on many aspects of our lives, including those doing business in Australia. In this case, it can influence the level of productivity of employees. After all, there are kinds of work that will need the cooperation of everyone. One area where it has a great contribution is in lead generation services. Generating more business leads for your company would require that members of each department must collaborate with each other in order to reach their vision. Sales leads are of the best quality when done this way.
One way to do that is through the rearrangement or design of the workplace. After all, if a company wants all people to interact with each other, then they must create an environment that promotes one. No need for small cubicles and dark hallways. What people need is a place to actually share thoughts. So, as a business owner, you should be able to make that possible. You can never tell, the net great strategy in generating B2B leads for your business might actually come from this. This might be very useful if you are using telemarketing as a communication medium. This requires good inputs from all business areas in order to work.
Now, how can you create an environment that promotes teamwork? Anat Lechner’s article in the Harvard Business Review offers some points.
1. Focus on four main activities – try creating four kinds of spaces for your people. Create one where they can do concentrated work (as a free for all workstation), social interaction (open hallways), additional learning and training (technology and tools equipped areas), and active collaboration (group spaces). These will encourage people to interact and be more creative.
2. Add variety in workspaces and equipment for employees – collaboration works best when people have the tools and equipment that will promote more group work. They should be placed in areas where they can see or interact with each other. Also, make sure that all of them have the same access to tools and equipment, depending on their needs.
3. Provide tools for collaboration – it may be possible that your teams will need tools that will promote the sharing of ideas. Equipment like whiteboards, visual tools, and others are needed by the employees in order to pool their ideas together. In this way, creativity gets enhanced and you get to add more value for your firm’s products or services to offer in lead generation campaigns.
4. Give space to teams – one other thing that you should remember is to provide your members with a place where they do not just think together, but a place that they can go back to the next day. Keep a room for them during their brain-storming sessions. They will be able to stay focused better and deliver better in return.
Of course, the next most important consideration is the outlook of the employee. In the field of lead generation, motivating your employees is an important thing.